Wine Industry Technology Symposium

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2007 Wine Industry
Technology Symposium™
Presentations

Technology & Innovation Best Practices for the Wine Industry

A Skilled Workforce: A Competitive Advantage
Presented by:
Barbara McPherson (TWL Knowledge Group [US])

Event Overview
Presented by:
Lesley P. Berglund (WITS Co-Chair)

General Sessions
Presented by:
Lesley P. Berglund (WITS Co-Chair)
Smoke Wallin (WITS Co-Chair)

Rise of Consumer-Generated Media (CGM)
Presented by:
Max Kalehoff (The Nielsen Company BuzzMetrics)

Strategic Use of Sales Information: Category Management Approaches
Presented by:
The Nielsen Company

Technology: Linking the Globe One Connection at a Time
Presented by:
Richard Maranville (FedEx)

The 5 Habits of Highly Successful Wineries
Presented by:
Bill Murphy (Clos LaChance Wines)
April Sutton (JUSTIN Vineyards & Winery)
Lesley K. Russell (St. Supéry Vineyards & Winery)
Jeremy Benson (Benson Marketing Group)

Vineyard Information Technology: Making Profitable Decisions
Presented by:
Bryan Osborn (cropwire)

Wine Industry Technology Framework
Presented by:
Mack Schwing (Sonoma State University)

Wine Industry Technology Symposium